13 Competitive Analysis
Strengths
Dominant market position with strong brand recognition
Large creator and fan base providing network effects
Established payment infrastructure
Proven business model with high revenue
Weaknesses
20% platform fees extracting significant creator revenue
Banking vulnerability (demonstrated by 2021 content ban attempt)
Minimal discovery features forcing external marketing
Zero innovation in fan participation or creator financing
No professional analytics or business intelligence
Miau's Competitive Advantages
Economics
Key creator economics improvements compared to incumbents.
6–12% fees deliver 33–67% better creator economics
Saves creators $7,200–$14,400 annually on $100K earnings
Infrastructure
Crypto-native payments: 97% cost reduction (0.2% vs 7–10%)
Banking independence: Immunity to OnlyFans-style crises
Instant settlement vs 3–7 day traditional holds
Innovation
CATs: Category-creating breakthrough in creator finance
MiAI Studio: 40–60% content output increase
DMCA protection: Automated takedown partnerships
Professional analytics: Data-driven business intelligence
Discovery
Portal Post: Addictive continuous scroll discovery
Spotlight: Transparent fan-powered promotion
Algorithm that serves creators, not platform
Competitive Moat
Miau creates defensible competitive advantages through category creation rather than direct competition.
Moat details
First-mover: 12–24 months ahead in tokenized creator revenue
Patent potential: CAT structure intellectual property
Network effects: Value increases with each creator and fan
Technology moat: Blockchain infrastructure traditional platforms cannot replicate
Ecosystem lock-in: MIAU token required for CDEX access